What are your next steps to your Point B? What is your W Cubed?

W3 – WHO? Is doing WHAT? WHEN?

Exactly WHAT are you going to do in order for you to find the investment dollars for you to fully implement your plan and achieve your vision?

Who will be the WHO that does all the work required to raise your funding?  WHEN are you going to really start?

Watch this short video on Finding Your Funding to protect yourself – both from charlatans and from inadvertently violating state and federal securities laws – and going to jail – or worse.

Wishing you stellar success with your start up company,

Robert Lee Goodman, MBA

Ceo & Chief ImpleMENTOR

www.RobertLeeGoodman.com <~~~ My Google Business Card

www.Virtual-Exec.com <~~~ My Executive Summary of Services

www.DeviledDetails.com <~~~ Connecting Your Four Big Dots To Get From Point A To Point B

www.ShouldYouStartACompany.com <~~~ My Business Blog

www.FiveYearLife.com <~~~ Make Sure Your Point B Is Right For Your Business And Personal Life

www.ConsultingCompanyUniversity.com <~~~ Start Your Consulting Company – The Right Way

www.FundingForeplay.com <~~~ What It Takes To Romance & Seduce Investors

www.CompoundKnowledge.com <~~~ What EXACTLY Is Your Special Ingredient?

www.BestOfElance.com <~~~ Short Video On My Business Planning Services

www.ConsultantOptions.com <~~~ Choose Your Best Option For Us Working Together

www.Twitter.com/RobertLGoodman <~~~ Follow Me On Twitter

www.Facebook.com/RobertLeeGoodman <~~~ Join My Friends On Facebook

1. 43% – Giving away too much of their company during negotiations
2. 42% – Sounding nervous during their pitch
3. 11% – Making promises they can’t keep
4. 4% – Opening themselves up to a lawsuit

These kinds of fears are totally understandable – especially if you’ve still a fundraising virgin.

What are your biggest fears about raising capital for your own start up company?

Funding Foreplay is a four module audio training course that is designed to teach start up company CEOs like you – how to properly prepare and present the dozen documents you must have to successfully romance and seduce angel investors and venture capital to invest in your company.

Funding Foreplay is designed to help entrepreneurs just like you to overcome all four of these fears.  This video shows you how.

Wishing you stellar success with your start up company,

Robert Lee Goodman, MBA

Ceo & Chief ImpleMENTOR

www.RobertLeeGoodman.com <~~~ My Google Business Card

www.Virtual-Exec.com <~~~ My Executive Summary of Services

www.DeviledDetails.com <~~~ Connecting Your Four Big Dots To Get From Point A To Point B

www.ShouldYouStartACompany.com <~~~ My Business Blog

www.FiveYearLife.com <~~~ Make Sure Your Point B Is Right For Your Business And Personal Life

www.ConsultingCompanyUniversity.com <~~~ Start Your Consulting Company – The Right Way

www.FundingForeplay.com <~~~ What It Takes To Romance & Seduce Investors

www.CompoundKnowledge.com <~~~ What EXACTLY Is Your Special Ingredient?

www.BestOfElance.com <~~~ Short Video On My Business Planning Services

www.ConsultantOptions.com <~~~ Choose Your Best Option For Us Working Together

www.Twitter.com/RobertLGoodman <~~~ Follow Me On Twitter

www.Facebook.com/RobertLeeGoodman <~~~ Join My Friends On Facebook

Have you been considering starting your own consulting company?

Have you wanted to tap your aggregate expertise and become a consultant, coach, mentor or advisor – and get paid for helping people and companies succeed?

For a very limited time, Consulting Company University is offering you a chance to get up to THREE of your MOST important questions about starting your own consulting business answered for FREE with zero obligation.

What three answers would MOST help you most get from your current Point A to your desired Point B for YOUR consulting company?

The goal is to give you as comprehensive answers as possible – based on the 30 years of experience of Consulting Company University Founder and CEO, Robert Lee Goodman.  The only requirement is to submit very specific questions about YOUR vision for your company – not generic or philosophical questions. Please send questions that directly relate to you getting from your current Point A to your desired Point B.

Consulting Company University wants to help those who are serious about starting their own consulting company – but who would like a few quick answers to help get them to their desired Point B.

To ask your three questions, just click www.ConsultantQuestions.com for immediate access.

A recent article in Money Magazine “The Rise of Freelance Nation: Money Magazine” June 12, 2009 had the following point:

“Today about 30% of the U.S. job market – roughly 42 million workers – is made up of independent contractors, part-time or temporary staffers, and the self-employed. By the end of the next decade, long after this recession is a distant memory, this “contingent” workforce will have grown to about 40% of the market, experts predict.”

What About Your Company?

A recent article by Consulting Company University describes how companies everywhere are looking for ways to cut costs – and they can save a bundle by hiring a contingent workforce. That way they don’t have to pay for health insurance, vacation and sick days, matching FICA, office space, office equipment, telephone and Internet lines…the list goes on.

All totaled, this can save a company between 25% and 60% of their human resource related costs. No wonder so many companies are making this move.

But what might this mean to you?

It may mean that your job function, whatever it may be, is going to be outsourced to a “consultant” – or whatever you want to call the new “contingent” position. Whatever the position, there may be a chance that your current corporate job will no longer exist as an internal position.

Why not beat them to it? Why not start your own consulting business now and be ready to “take the order?”

What About You?

Does one of the following profiles describe your personal situation?

• You might have considered becoming an independent consultant but weren’t sure what all the action steps might be hidden in those Deviled Details.
• With the current Great Recession, you might have lost your job and decided that you need to offer consulting services as a way to generate income until you can find your next “permanent” job.
• With the loss of wealth and buying power, you might have a need to earn more money than your current employment provides and are considering moonlighting by offering consulting.
• You might have decided that you want to taste test consulting to see if it really is something you like.
• You might already know you want to be a consultant – but want to know how to start a successful practice and get it positively cash flowing before you quit your “day job.”
• You might already be “in business” but not getting the kind of consulting business you want – or the amount you want.

If any of those profiles are even close to describing your personal situation, maybe it’s time to learn what it takes for you to set up a successful consulting company fast – so you are quickly ready to start promoting your services and are ready to “take the order.”

Consulting Company University

Click on Consulting Company University to see if one of its three programs might help you answer the basic 72 issues you need to understand before you start your own consulting company.

Robert Lee Goodman, MBA
Ceo and Chief ImpleMentor
http://Virtual-Exec.com

Once upon a time, I used to think I was unique.  That was until I found out just how many guys were named “Robert Goodman” in this world.  It’s even true here in relatively small Clearwater Beach, Florida.  Come to find out that there are THREE of us named “Robert Goodman” that go to my same doctor!

So, when you look at the world wide reach of the world wide web, you quickly find how difficult it can be to create a brand around your own name – especially when the best popularity metric here in the new millennium is Google.

They are very few of us who have not “googled” ourselves to see what’s out there.  Sometimes, it can be a little disturbing and embarrassing – since Internet photos, videos, blog postings, instant messages, tweets, pokes, flames, complaints, rants and raves, etc. live on forever.

So how DO you create a brand around your name?

For many of us with “common” names like mine, there is a special ingredient that improves on our individuality.  It’s called our middle name.

In my case, my middle name is Lee.   Even though that helps tremendously, trust me when I say there may be a near-infinite number of other folks with the same name – even counting the middle name. (Would you believe, one of the other two “Robert Goodmans” in the small universe of my doctor’s office has my same middle name?)

My recommendation is that you start branding your name, with your middle name, as aggressively as you can to establish your Google presence before someone else does.  This is what I call “G-Branding.”

To see how this can work for you, I invite you to check out my new online business card at: www.RobertLeeGoodman.com.

As of this writing, you’ll notice that I currently have 9 out of the top 10 first page positions for my full name (the obituary is not me).  On both page two and page three of Google, I have 5 of the 10 entries on each of those pages.

As you can see, there is room for significant improvement on my part to tweak these numbers.  Note that there is almost NO hits for me if you type “Robert Goodman” since all my “G-Branding” is focused with my middle name.  As a consequence, everything you do, say, publish and distribute needs to include your full name – so your prospects and customers know you by your full name.

Just so you know, this “G-Branding” is not ego-driven (okay, maybe just a little.)  In my case, I have several different companies and several different products and services that I offer to startup and emerging companies – along with products and services to a completely different audience for my relationship book, Efficient Love.

What gets difficult is trying to describe ALL of those companies and services on one small business card – even front and back.

At a recent seminar I attended in San Francisco, our host, Alex Mandossian, handed out his new business card which is similar to what you see at my website www.RobertLeeGoodman.com.  If you google “Alex Mandossian“, you’ll see he has even MORE products and services to sell than I do!  Alex is probably THE best expert on promotion that I have met in three decades in business.  As you can see, he completely dominates the first 10 pages on Google and is an excellent example of how to create your own “G-Branding.”

I thought that his Google Business Card was such a great idea that I decided to produce an online version of Alex’s idea with www.RobertLeeGoodman.com.

Like it or not, it really is the World According to Google when you’re in business – especially if your predominant market is found on the Internet.  If you take that statement as axiomatic – and your market is the Internet – then you have GOT to take action to improve your own “G-Branding” before someone else with your same name beats you to it.

Many of my clients are start up company CEOs and entrepreneurs who have no background whatsoever in sales and marketing.  Many of my clients are startup entrepreneurs who have little or no cash to pay for copywriting talent (or any thing else.)

I’m certainly no expert on copywriting – and I’m currently working on learning more myself on how to improve my own copy.  However, a friend of mine, Trevor ‘Toe Cracker’ Crook, IS an expert.  He’s also offering 10 hours of downloadable audio MP3s of his “Copywriting Blueprint Formula” for free.

I know that you see a lot of this kind of stuff on the Internet – but I’ve listened to the audios and there is a huge amount of content with virtually none of the usual upsell.

Trevor’s concept on giving away his content for free is “Pay it forward.”  Just like in the novel and the movie by the same name, the idea is to give up front with no expectation of receiving in return.  Trevor’s goal is to “pay it forward” by giving this audio course to one million entrepreneurs.

I’m not an affiliate of Trevor.  I don’t get paid anything for this recommendation. He doesn’t even know that I’m posting this information on my blog or sending it to my list.  However, I strongly recommend you take advantage of this free download, listen to the audios and start applying what you discover to improve your own copy.

This is just my way of reciprocating by helping Trevor - with me “paying it forward” to help him reach his one million Entrepreneur goal.

Robert Lee Goodman, MBA
http://Virtual-Exec.com
http://DeviledDetails.com

One thing about us entrepreneurs: we love doing things enthusiastically – especially when we are trying so hard to get from our current Point A to our desired Point B as quickly as possible.

The problem, of course, is that if we go charging off in the wrong direction, at some point we have to stop, turn around and retrace our steps back toward Point A and start all over again.

The upshot of starting over again is all the time, energy, effort and money that you just spent going down that dead-end trail is mostly wasted – the time spent going the wrong direction delays your successful implementation of your vision.

It also means that you need more money, more time, more effort than you would have otherwise needed if you had done a better job of planning and pick the right direction to begin with.

That’s really the purpose of The Four Big Dots that are covered in my Deviled Details Action Planning Service.  The Four Big Dots of Deviled Details are: your personal plan, your financial model, your action plan and your business plan.

Even if you just do a little bit of work on each of the Big 4 Dots…even if you only generate a couple of dozen action items…even if you only make sweeping approximations for your underlying business model assumptions, you’re probably going to be much better off because you’ve eliminated some of those wrong directions.

The more time you spend on all of those Deviled Details, the more wrong directions that get eliminated. The more wrong directions that get eliminated, the much more likely will be your success.

So, what’s it worth to you?

How many hours are you willing to invest in order to eliminate as many wrong directions as you possibly can? One? Five? Ten? Hundred?

How many hours, months or years are you going to waste, otherwise, cleaning up the mess from not doing it right the first time?

With The Deviled Details Action Planning Service, you will learn how all four Big Dots are interrelated for your own company – and how not doing even one of the Dots correctly can be a deal killer that will block your path to success.

Find out more by clicking Deviled Details Action Planning Service.

Robert Lee Goodman, MBA
Ceo & Chief ImpleMENTOR
www.Virtual-Exec.com

• Do you even know ALL the dots that go into “connecting the dots” for your new business?
• Do you know the W Cubed – W To The Third Power – for each action item and milestone required for your new company?  WHO?  Is going to do WHAT?  WHEN?
• Do you know all the major and semi-major milestones and “Deviled Details” to REALLY get from Point A, where you are now – To Point B, where you want to be?
• Have you taken into account the REAL costs that go with each of those “Deviled Details?”

My Action Planning Service is focused on helping you comprehensively answer ALL of those questions – so you REALLY know what is required for the success of your new company – including all the dots and all the deviled details.

The goal of the Action Plan is to collect, in one place, ALL the action items that will be required to realistically implement your vision for your company over the next 12 months.

With the optional Financial Business Model AND the Detailed Action Plan for the next 12 months showing all major and semi-major milestones, you will have a very comprehensive road map for your new company. You will also know what resources it will take, money-wise and people-wise, to get you from Point A to Point B.

We will go through up to three iterations as we brainstorm and revise items, priorities, dates and budgets.  As we fine tune your Action List, we will focus on available assets and personnel and the right timing for bringing more folks into the company or outsourcing some of the tasks.

We start with 10 hours of my one-on-one consulting and mentoring.  For most clients, this is all the time that is needed to generate an accurate and meaningful Action Plan for their business. The cost:  only $2,750.  Additional hours are available at my standard rate.  The incremental cost for the optional Financial Business Model is only $500.

To date, I’ve already helped the founders and CEOs of over 2,000 diverse companies in over three dozen countries with their business planning, fundraising and plan implementation – to realistically define & implement the right action plan for their business.

Isn’t this the kind of expertise you need for your company?

Isn’t it time you have a real game plan to get you to YOUR Point B?

Robert Lee Goodman, MBA
Ceo & Chief ImpleMENTOR
www.Virtual-Exec.com

While individually working with over 2,000 entrepreneurs and start up company CEOs, I’ve noticed that, in many cases, one or more of a particular half-dozen deadly dragons can often stop a company in its tracks.

Which ones are blocking your personal path for your start up company right now?

1. The Indecision Dragon – Closely related to the Overchoice Dragon, this brute keeps whispering “What if this and what if that…” which keeps you from making key decisions and making progress. Yogi Berra, the New York Yankee philosopher, said, “When you come to a fork in the road, take it.” What are the top dozen genuine pivot points for your company right this minute? What do you need to know today to make a decision on each – and cross each one off the list as completed? What do you finally need to know to get past that fork in the road? Remember: No decision IS a decision – one that can affect all future decisions, choices, direction and timetables. Don’t lose by default.
2. The Perfection Dragon – This varmint keeps telling you to stop until absolutely everything is perfect. The trouble is few things in life are ever perfect. I have found that sloppy success is almost always far better for most companies than procrastinated perfection. What else do you need to know to be perfect enough for now – so you can take the next step? Is this another paralyzing fork for you?
3. The Dollar Dragon – This is one very lethal dragon that needs to be dealt with wisely. How much money does it REALLY take for success? How much money for proof of concept? How much capital do you need to keep you from running out of cash before positive cash flow? Where will the capital come from? How are you going to knowledgeably answer all of these questions about YOUR start up company? How much longer will it take for you to know the right answers so you can make progress? Do you have a dollar waiting on a dime?
4. The Expertise Dragon – We all have our own unique set of skills we’ve learned over the years. We all also have missing skill sets – stuff we’ve just never learned yet. What are the top dozen missing skill sets for you and your company, right here, right now? What are the gaps in management? What is on your Action List that requires more expertise than you or your team members have? What kind of expertise could you use to get you past this dragon and on down the road to success? Who can provide you this expertise? What are you going to do to strengthen your strengths and minimize or eliminate the weaknesses? Are you making critical decisions without the right expertise? If so, what are the short-term AND long-term risks and real costs of those potentially lethal bad strategic and tactical decisions?
5. The Time Dragon – It’s really too bad that there are only 30 hours in a day and 8 days in a week. Even if there really was that much time, most of us would still constantly run out of this continuously depleting commodity. Ever notice how this dragon, and life, keeps getting in the way of making progress with your new company? Does your business model and concept get more stale as more time passes without progress and competitors move forward with your ideas? What major and minor tasks on your Action List can you delegate so that you can buy more time for you to lead the charge and get farther done the path toward the success of your vision?
6. The Implementation Dragon – Do you really know all the puzzle pieces required for the complete big picture of your start up company? Do you know all the steps required for successful implementation of your vision? Do you have a comprehensive Action List of all the steps required to get you from where you are now to where you want to be in one year? Five years?

Or, are any or all of these dragons going to keep blocking your path – so that a year from now, five years from now, your vision, and you, will be in the same place where you are today?

Sometimes, it seems like ALL of these dragons are blocking your path to success for your vision – all at the same time. And, these are just six of the multitude of dragons that try to interfere with entrepreneurs just like you from starting their company and successfully implementing their vision.

Which ones are causing you the most grief today?

What other dragons, specific to you and your company, are also blocking your success?

It IS Lonely At The Top

Who do you turn to, as a start up or emerging company CEO or founder – for sound business advice, for a different perspective, for efficient brainstorming, for help with your dragon slaying? Who do you use as a mentor and trusted adviser, who can give you objective, one-on-one, confidential and experiential help with your own company?

For many CEOs and owners, it really IS lonely at the top.

I’ve successfully helped many hundreds of clients answer exactly these kinds of questions and slay these kinds of dragons.

I have found during my past 15 years of consulting with start up and emerging companies that many of the above half dozen dragons can be slayed with just a few hours of mentoring. Often, it just takes one or two insights and epiphanies to get my clients past those dragons and much farther down their path toward achieving their goals.

Get Help Now

The power of these quick insights is why I offer my clients my Start Up Company Mentoring Service at http://www.StartUpCompanyMentoring.com.

Are there other issues, problems or opportunities you would like to brainstorm about your company?

I invite you to check out the site for my services. There, you can usually sign up for as little as one hour of mentoring. Once you sign up, we can immediately schedule a teleconference to discuss your dragons and your goals.

Of course, we can’t solve every problem, and slay every dragon, in only an hour or two – but, together, we might be able to efficiently brainstorm some quick answers for you – and a genuinely implementable action plan – that will get you past these pesky dragons and get you closer to your vision of success.

Reserve your brainstorming and mentoring time now by visiting http://www.StartUpCompanyMentoring.com.
PS: Limited AvailabilityOne-on-one mentoring and dragon slaying is probably the most enjoyable part of Start Up Company University for me. I love the rapid fire brainstorming and efficient problem solving with my clients – and being able to provide so much pivotal help in such a short period of time.

However, my availability for one-on-one mentoring can be very limited due to my other client, corporate and personal commitments and time requirements. Hence, some of my mentoring options may be unavailable at any given time.

Please check http://www.StartUpCompanyMentoring.com for the current status and availability.

One of the many great things about my profession is working with so many bright entrepreneurs and CEOs in so many interesting businesses – and providing them with pivotal help to accelerate the success of their vision.

(There are so many others – which are so proprietary in nature – that I can’t even list their industry here!).

International client locations include: China, United Kingdom, Germany, France, Netherlands, Israel, United Arab Emirates, Saudi Arabia, Australia, Singapore, Thailand, Honk Kong, Japan, Taiwan, Canada, Brazil, Mexico, India, Cayman Islands, Italy, Costa Rica, Spain, Belgium, Sweden, Pakistan, Austria, Russian Federation, Philippines, New Zealand, Argentina, Panama, Antigua, Ireland, Malaysia, Switzerland, Guatemala, South Africa.

If you need one on one consulting and mentoring, please see www.StartUpMentoring.com for pricing and details. If you need a business plan or strategic or tactical business planning, please see www.ChiefDragonSlayer.com for pricing and details. If you would like a very affordable course on developing your own business plan, please see www.BusinessPlanAudioCourse.com.

My 14 plus years of providing this kind of broad diversity of top-level tactical and strategic planning enables me to quickly relate to your industry and specific business needs – which means you won’t have to spend extra time for me to come up to speed with your needs, your industry and your particular set of dragons that may be keeping you from success.