Entrepreneurs: Copywriting for Sales Letters, Web Pages, Blogs, Etc.
If you’re online with any part of your business, then you’re faced with constantly writing copy. This includes sales letters, web pages, blogs, auto responder messages, e-mails, etc.
Many of my clients are start up company CEOs and entrepreneurs who have no background whatsoever in sales and marketing. Many of my clients are startup entrepreneurs who have little or no cash to pay for copywriting talent (or any thing else.)
I’m certainly no expert on copywriting – and I’m currently working on learning more myself on how to improve my own copy. However, a friend of mine, Trevor ‘Toe Cracker’ Crook, IS an expert. He’s also offering 10 hours of downloadable audio MP3s of his “Copywriting Blueprint Formula” for free.
I know that you see a lot of this kind of stuff on the Internet – but I’ve listened to the audios and there is a huge amount of content with virtually none of the usual upsell.
Trevor’s concept on giving away his content for free is “Pay it forward.” Just like in the novel and the movie by the same name, the idea is to give up front with no expectation of receiving in return. Trevor’s goal is to “pay it forward” by giving this audio course to one million entrepreneurs.
I’m not an affiliate of Trevor. I don’t get paid anything for this recommendation. He doesn’t even know that I’m posting this information on my blog or sending it to my list. However, I strongly recommend you take advantage of this free download, listen to the audios and start applying what you discover to improve your own copy.
This is just my way of reciprocating by helping Trevor - with me “paying it forward” to help him reach his one million Entrepreneur goal.
Robert Lee Goodman, MBA
http://Virtual-Exec.com
http://DeviledDetails.com
May 6th, 2010 at 7:13 pm
Copywriting is also a skill that takes years of practice to become very effective in advertising what you are selling and `,.